I wondered too what's up with those lone wolves that are unguilded still leveling in some part of the world, not knowing anything of a world chat, not beeing in a guild and not using the forum.
One day they try to log in and can't, they come here and are sad..
On the very last day, I found about two dozen players, between level 10 and 30, seemingly innocently questing in various zones. Unfortunately, only one was botting - the others were actual players who had no idea why it had gotten so quiet or that the server is closing.